B92's violence awareness viral video wins in Korea
A viral video that deals with the problem of domestic violence has won the Grand Prix and the Crystal Award at the largest advertising festival in Asia.Source: B92
This project, realized by the B92 Fund and agency Saatchi & Saatchi, stood out in the competition of 1,700 works that have entered final selections.
It won two awards at the Ad Stars festival held in Busan, South Korea.
The "One photo a day in the worst year of my life" video was awarded the Grand Prix in the category of Public Service Advertising, taking also the Crystal Award in the Public Relations category.
Awards were given by a jury of 155 prominent advertising professionals from 46 countries.
These two awards represent the most important recognition so far of the work that refocused the attention on the issue of violence against women.
The video had over 5.5 million views on Youtube on five months, created a significant buzz online, and drew a lot of attention from other electronic media in the country and abroad.