Kosovo Albanians launch promo campaign
The Kosovo Albanian government in Priština has set aside EUR 5.7mn to promote Kosovo on some of the world’s leading TV stations.
Tuesday, 27.10.2009.
12:10
The Kosovo Albanian government in Pristina has set aside EUR 5.7mn to promote Kosovo on some of the world’s leading TV stations. CNN, BBC World News, Euronews, CNN Turk, Bloomberg and Eurosport will start broadcasting a TV commercial today, prepared "with the goal of creating a new image of Kosovo in the world". Kosovo Albanians launch promo campaign The media campaign was put together by consortium BBR Saatchi & Saatchi. The 60-second video will be first aired tonight. The 60-second clip will be first aired tonight, with Kosovo President Fatmir Sejdiu and Prime Minister Hashim Thaci announcing the start of the campaign. Paid adds will later also be published in international magazines, such as The Economist and Newsweek. BBR Saatchi & Saatchi won a tender worth EUR 5.7mn to promote "the state of Kosovo" a few months ago, and they expect that the campaign will last for two years.
Kosovo Albanians launch promo campaign
The media campaign was put together by consortium BBR Saatchi & Saatchi. The 60-second video will be first aired tonight.The 60-second clip will be first aired tonight, with Kosovo President Fatmir Sejdiu and Prime Minister Hashim Thaci announcing the start of the campaign.
Paid adds will later also be published in international magazines, such as The Economist and Newsweek.
BBR Saatchi & Saatchi won a tender worth EUR 5.7mn to promote "the state of Kosovo" a few months ago, and they expect that the campaign will last for two years.
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