PM: Franchising good chance for Serbia

PM Mirko Cvetković stated on Friday that franchising is a good opportunity for Serbia as the country is emerging from the economic crisis.

Izvor: Tanjug

Friday, 12.11.2010.

15:55

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PM Mirko Cvetkovic stated on Friday that franchising is a good opportunity for Serbia as the country is emerging from the economic crisis. In his opening address at the First International Franchising Expo held in Belgrade, Cvetkovic underlined that this kind of entrepreneurship is not new for Serbia since it has been practiced for years, but added that Serbia has hardly used all the opportunities that franchising offers. PM: Franchising good chance for Serbia He underlined that franchising is low-risk entrepreneurship, given that the one who takes over a franchise does not have to invest in the brand and often not even in the production technology. According to him, franchising is an opportunity for small and medium sized companies which would thus obtain a position in the market. U.S. Ambassador to Serbia Mary Warlick underscored that franchising has been offering business opportunities in the U.S. for over 150 years, and that some of the famous American products, such as Coca-Cola, McDonald's and certain automobile brands, have become successful due to the franchising model. Mirko Cvetkovic (Beta)

PM: Franchising good chance for Serbia

He underlined that franchising is low-risk entrepreneurship, given that the one who takes over a franchise does not have to invest in the brand and often not even in the production technology.

According to him, franchising is an opportunity for small and medium sized companies which would thus obtain a position in the market.

U.S. Ambassador to Serbia Mary Warlick underscored that franchising has been offering business opportunities in the U.S. for over 150 years, and that some of the famous American products, such as Coca-Cola, McDonald's and certain automobile brands, have become successful due to the franchising model.

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