Advertising options
The site’s strong commercial orientation is evident in the developed
on-line business possibilities. In terms of the ratio between campaign
costs and achieved results, advertizing on the B92 web site shows
great efficiency and cost-effectiveness.
For example, a 30-second advertising clip broadcast on television
costs the same as a 30-day display of an advertising banner on our
web site. Your banner will in that period of time be viewed by approximately
half a million of our web site’s visitors.
Regardless of whether you wish to promote your products and services
or attract some of our visitors to your web site, we can offer the
best results in the field of domestic internet. The diversity of
content on our pages which you can use to advertise represents a
go2od opportunity to channel your campaign toward the specific target
groups most suitable to your interests. It can be sports, music,
economy, politics, or all of the above.
By advertising on the B92 web site you cross the boundaries of
our country. The B92 web site has gained in popularity throughout
the world. Our web pages in Serbian and English are read by the
diplomatic and political community, and particularly by businessmen
who operate in this region. For many of them the day begins with
B92. If you are looking for business partners abroad, advertising
on our web site is certain to improve your business.
With the B92 web site, you are a part of the global market!
Why advertise on the internet?
1. Because investing in Internet advertising that achieves good
results represents a highly efficient investment. Internet advertizing
is much more favorable than advertising with other media
2. Because research shows that most internet users in Serbia live
in households with above-average income, which constitutes a target
group that can afford your offer.
3. Because internet advertising is efficient due to the way in
which it is presented. Banner advertisements (pictures of specific
dimensions) are conspicuously positioned before the eyes of the
visitor of an internet page.
4. Because both in Serbia and abroad an important part of the internet
using population are people holding high positions in their companies
and organizations. They use the internet to find information about
potential partners and the competition.
B92 Advertising options
Advertising options on our web site are manifold. The B92 web team
has developed a number of possibilities that pertain to advertising
on the B92 web site - banners, sponsored pages or the placement
of specific commercial content. There is the possibility of producing
multimedia campaigns and specific web pages. Our team of advertising
and marketing experts will be happy to inform you on the details
of the available options, and help you choose the best campaign
for you.
Please contact us directly for all information:
E-mail: ad@b92.net
Tel: 011 301 2000, ext: 3287
Available banners
1. Rotating banner: should you choose this type of advertisement
your banner will load on a specific location alternating with three
more banners at most. All four banners will be displayed for an
equal amount of time. Therefore, the advertizing effect is shared
by four banners in one location.
For example: a web page with 400 000 displays in a month translates
to each of the banners having 100 000 displays.
2. Sponsor banner: this is a more efficient way of advertising,
ensuring the display of your banner exclusively on the chosen page.
Therefore your banner will not share its position with any other,
while the total number of page displays will be the number of your
banner’s displays.
For example, a web page with 400 000 displays in a month would ensure
the same number of the displays of your banner.
After you have decided on the rotating or sponsor banner you can
choose the page for your banner to be displayed in, as well as the
position and the banner dimensions. Pictures below depict these
possibilities. Your banner will be positioned according to your
wishes after you submit it to the following email address: office@b92.net.
You should also designate the web site address to which the visitors
will be redirected after clicking on the banner.
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