| B92
was founded in 1989 as a youth radio broadcasting to Belgrade
audiences and has since grown into a company which includes a
regional radio and a national television network, a website and
an internet providing service, a book publishing department, a
CD label and Rex Cultural Center.
B92’s commitment to responsible journalism and
positive social change has earned it international renown: the
organization and its members have won a number of prestigious
international awards for journalistic courage and advocacy of
human rights. The organization is also the subject of Matthew
Collins’ best-selling This is Serbia Calling.
B92’s core activities comprise its three media
outlets: Serbia's fastest-growing nationwide TV station, the most
popular private radio station, and the most popular internet information
and entertainment portal.
B92 Television was launched in September 2000,
in the spirit of the company’s media agenda. Guided by the idea
to advocate and expand its established values through a another
medium, B92 Television informs, entertains, educates and inspires
viewers throughout Serbia.
After six years in the market, B92 Television is the fastest
growing TV outlet in the country. It has managed to triple its
ratings in the past four years and today ranks as third most popular
station among its target audience (urban, 15-54). According to
the AGB Strategic Research data, 42 transmitters today cover over
98 percent of Serbia, while 88 percent of the population receive
a good quality of B92’s broadcast. B92 Television is one of the
four television stations that have been issued with a national
broadcasting license.
B92 Radio is among the two most popular commercial
radio stations in Serbia and the leader in Belgrade. B92 Radio
is available at 92.5 and 97.1 MHz in Belgrade, 103.MHz in Vojvodina,
103.9 MHz in Subotica, 102.3 MHZ in Central Serbia, 105.8 MHz
in Macva, 104.6 Mhz in the wider Niš area and 105.6 MHz in Užice.
B92 Net has been the leading Serbian internet
site since 1996. At present the average number of page views per
day exceeds 1.000,000, while the daily average number of visitors
peaks at 130,000. Alexa (www.alexa.com)
ranked B92 site at number 917 out of more than six million sites
worldwide, while Google Page Ranks puts it at 7, making it the
best positioned South East Europe website.
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