B92 was founded in 1989 as a youth radio broadcasting to Belgrade audiences and has since grown into a company which includes a regional radio and a national television network, a website and an internet providing service, a book publishing department, a CD label and Rex Cultural Center.
B92’s commitment to responsible journalism and positive social change has earned it international renown: the organization and its members have won a number of prestigious international awards for journalistic courage and advocacy of human rights. The organization is also the subject of Matthew Collins’ best-selling This is Serbia Calling.
B92’s core activities comprise its three media outlets: Serbia's fastest-growing nationwide TV station, the most popular private radio station, and the most popular internet information and entertainment portal.
B92 Fund was founded in 2004 by B92 media company in order to foster social responsibility, growth and public awareness of a wide variety of important issues for Serbian and other societies in the region. Under the B92 Fund umbrella works Cultural Centre REX, while B92 Fund has been acting as initiator, producer and co-producer of different projects in the following four areas: film, video and radio production, social responsibility projects, contemporary (engaged) culture, and publishing (books, magazines and a CD label).
B92 Television was launched in September 2000, in the spirit of the company’s media agenda. Guided by the idea to advocate and expand its established values through a another medium, B92 Television informs, entertains, educates and inspires viewers throughout Serbia.
After ten years in the market, B92 Television is the fastest growing TV outlet in the country. It has managed to triple its ratings in the past four years and today ranks as third most popular station among its target audience (urban, 15-54). According to the AGB Strategic Research data, 42 transmitters today cover over 98 percent of Serbia, while 88 percent of the population receive a good quality of B92’s broadcast. B92 Television is one of the four television stations that have been issued with a national broadcasting license.
B92 Radio is among the two most popular commercial radio stations in Serbia and the leader in Belgrade. B92 Radio is available at 92.5 and 97.1 MHz in Belgrade, 103.MHz in Vojvodina, 103.9 MHz in Subotica, 102.3 MHZ in Central Serbia, 105.8 MHz in Macva, 104.6 Mhz in the wider Niš area and 105.6 MHz in Užice.
B92.Net has been the leading Serbian internet site since 1996.
The highest number of visitors was recorded on May 26th, 2011, when more than 630 000 people logged on to B92 (Source: Statcounter).
The average number of visited pages daily currently stands at nearly 3.000.000, the daily number of unique visitors is 340.000 on average, while the average daily number of visits is almost 700.000 (source: Google Analytics).
Besides desktop website, web redaction produces high quality mobile applications. B92 Android app is one of the most visited in Serbia, it has more than 64.000.000 page views per month; B92 iPhone app, developed in April 2012, on monthly bases has more than 9.000.000 page views; B92 Mobile site has 2.500.000 page views per month.
In April 2013, B92 iPad app was introduced and quickly gained the confidence of users of these devices. Also, in June 2013, B92 Blackberry 10 application was published. In November 2013, an update of B92 Android app was made which enabled new features such as landscape mode, more content, modern widgets for faster usage of app.